The Gucci Taipei 101 flagship store will open with a new look on September 14, 2023. The new flagship store is located on the fourth and fifth floors of Taipei 101 Shopping Center, with a total area of ​​310 square meters. In the spacious two-story space, it fully displays men’s and women’s clothing, leather goods, accessories, shoes, perfumes, jewelry, A full range of products including watches and glasses; it also provides a variety of exclusive items and top-notch customization services, providing the ultimate luxury shopping experience.

[Create a top-notch shopping space with an Italian-style timeless luxury palace]

Gucci Taipei 101 flagship store is an exquisite and perfect artistic architectural work. The exterior wall of the store is inspired by the characteristics of ancient Italian architecture and uses artistic aesthetics as the core design concept. The wall is inlaid with colorful Italian mosaic tiles and LED lights to embellish each other. Each tile on the exterior wall and foyer is made in Italy. Hand-painted and then flown to Taiwan, it shows the rich and exquisite Italian style. The space in the store combines classical and modern styles to create a noble and elegant atmosphere; the exquisite wooden floors are hand-brushed by masters, and the geometric marble floors in each area are rich in European art and culture. The fourth floor features exquisite lifestyle jewelry. Taking the watch space as an example, the floor pattern is inspired by the Medusa mosaic, while the design of the men's clothing area on the fifth floor is based on the floor pattern on the first floor of the Royal Palace of Caserta in Italy. The exclusive elevator from the fourth floor to the fifth floor has a perspective that allows the overall space structure, interior design and LED art walls to be seen in different visual orders, creating a stronger three-dimensional sense of hierarchy, making people feel as if they are in a real world. A space for art, fashion and culture.

[One of a kind LED art wall installation in the world]

When you walk into the store, you can see the 10-meter-high LED art wall that is unique in the world. To celebrate the opening of the Taipei 101 flagship store, the theme of "When Florence Meets Taipei" was carefully created, using the art of painting to celebrate Italian sentiments and local Taiwanese culture, strengthening the close connection between the brand and the local area. The hot air balloon soaring in the blue sky has its spherical totem imitating the Cathedral of Santa Maria del Fiore in Florence, the birthplace of the brand. The top represents the dome of the church, and the exquisite facade flower windows are also the highlights of the spherical surface; Colorful hot air balloons gracefully fly across the sky. They take off from Florence, travel through Taiwan's natural landscape and end up at Taipei 101. As time goes by, they welcome the night, symbolizing the symbol of Taiwan's local culture - sky lanterns. Rising slowly, the surface of each sky lantern depicts the beautiful scenery of Florence, Italy and lights up the night sky, as if traveling through the illusion of time and space between Florence and Taipei.

[Gucci Salon’s top rare items and customized services are available for the first time]

Unique luxury and extraordinary craftsmanship, customization and customer-oriented concepts are all the DNA of the Gucci brand. Gucci draws on many timeless elements of the brand DNA as the core of the Gucci Salon concept, which is inspired by the intimate and personal A space where the ambience is reminiscent of an elegant home and a true luxury experience. In order to strengthen the service upgrade for Taiwan's top customers, following cities such as New York, Paris, and Milan, Taipei 101 flagship store is also listed in the cities that provide Gucci Salon's top services. In Gucci Salon, customers enjoy the ultimate luxury shopping experience, collecting top-notch rare works, and providing customized services specifically for customers, including Gucci Valigeria travel world series, rare leather goods, exquisite life jewelry and watch series, Accessories, as well as top tailoring series such as evening gowns, suits and dresses, as well as unique works such as Décor home furnishing series, fully meet the needs and wishes of customers.

[Honorable customized benefits to create perfect memories]

In order to allow distinguished customers to feel at home, Gucci Taipei 101 flagship store has set up a VIP exclusive lounge and exclusive elevator, which not only allows them to enjoy a distinguished shopping experience, but also provides more space-based customized services, such as: The VIP lounge is transformed into a dream space, creating precious and unforgettable memories for VIP guests.

In addition, to celebrate the opening of the Taipei 101 flagship store, GUCCI has specially designed and launched a commemorative number 101 branding pattern. The unique and ingenious idea is to inject the city landmark of Taipei 101 building into the numbers; it also provides instant branding. Customized services allow consumers to have a unique experience that is a Taipei landmark.