The behind-the-scenes French century-old jewelry brand! 5 French Jewelry Designers You Must Meet

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As the cradle of fashion culture, France has bredLouis VuittonLouis Vuitton,ChanelChanel and other boutique brands; France also has a significant position for the jewelry industry, includingChaumetBeautiful,BoucheronCountless classic brands of Bousselong were also born here. To this day, despite the baptism of time, in today's jewelry world, there are still many outstanding jewelry designers who are born in France or study the jewelry industry in France, upholding the spirit of bold innovation and rewriting contemporary jewelry culture. Follow the followingELLEGo deep into the birthplace of fashion and learn about the five French jewelry designers that the contemporary jewelry industry must know, and use their jewelry works, aesthetics and ideas to perceive the jewellery transformation and cultural pulse of this generation with you.

Contemporary French Jewelry Designer1.Claire Choisne

Boucher, youBaoshilong
2011Year,Claire ChoisneOfficially acquired Baoshilong as a creative directorBoucheronFor a moment, "How can a young female designer bring changes to a century-old jewelry brand?" has become a hot topic in the jewelry circle. In a blink of an eye,13Years passed quietly, look backClaireIn my career, I see not only the changes in one brand, but also the innovation and creation of the jewelry industry.

Claire ChoisneGraduated from the Louvre Academy, the top art institution in Paris (Ecole du Louvre), but after graduation, she did not immediately enter the jewelry industry, but instead devoted herself to the teaching position of her alma mater and continued to1998In 2019, it was only in France's luxury jewelry companyCreations Loiseau KebadjianStart her design career,2001Year,ClaireEnter the only independent jeweler in Fangdeng Square-Lorenz BäumerAs a brand creative manager, solid foundation and rich industrial experience,Claireexist2011Become Baoshilong in 2018Boucheroncreative director.

EnterBoucheronback,ClaireStart paying attention to some materials that were not popular in the jewelry circle in the past, and use emerging technologies to bring avant-garde atmosphere to jewelry. for example2021Launched in 2019ContemplationThe high-end jewelry series replaces the use of precious gems with the soft texture of space "aerogel" like clouds; or2023Launched in 2019More is MoreHigh-end jewelry series, firstly using magnesium (Magnesium) and bioacetate to create jewelry works, this move is no easy task in the field of high-end jewelry with clear rules of the game, but she has never been afraid.

Contemporary French Jewelry Designer2:Victoire de Castellane

DiorDio
2024Year isVictoire de CastellaneHold the handsDiorThe High Jewelry Department25Years, if18Years are adults.Victoire de Castellaneof25Years may be another chapter in the journey that truly crosses a juncture of growth.
1999Year,DiorThe high-end jewelry department has just been established,Victoire de CastellaneanswerLVMHPresidentBernard ArnaultInvited to become the first (and currently the only) jewelry art director of the brand, and in the same year, it was releasedDiorThe first jewelry collection. And it is hard to imagine that before taking office,VictoireNever received formal training in any jewelry design.

VictoireBorn aristocrat, his grandmotherSilvia HennessyHe is a Spanish local countess. He has been deeply influenced by family aesthetics since he was a child. He grew up in the world of jewelry and his family background is deeply inspired.VictoireThe creation, combined withDiorHistorical fashion aesthetics, inheritanceChristian DiorThe love for flowers blooms all kinds of bold and vivid colors in the cutting and inlay.
besides,DiorThe top garment craftsmanship has also deeply influencedVictoireCreation, for exampleSoie DiorThe high-end jewelry collection recreates the texture of silk;Dior Dior DiorThe high-end jewelry series uses delicate lines to copy lace styles;Dior PrintThe high-end jewelry series is an exclusive print that uses diamonds and colored treasures to replicate the brand's high-end customs, and its excellent craftsmanship is impressive.

Contemporary French Jewelry Designer3:Jacqueline Karachi-Langane

CartierCartier
In this era, most designers choose to innovate and innovate, but Cartier (Cartier) Honorary Creative Director──Jacqueline Karachi-LanganeThere are different tasks in your body.1982In 2019, she joined Cartier as a jewelry designer.20062019 was appointed as Creative Director until2009Become Honorary Creative Director in 2019.40Years have passed,JacquelineStill sticking to her post, but the change in identity gave her a new mission.

PromoteJacquelineWhat started it all was a heart that always loved gems, she said, “The more you know about gems, the more you like it.”The more you know the stone, he and More Oil love it)"Holding this cherishment, in her creation, gems are often the source of all creativity, and all designs are based on gems as the starting point and are treated accordingly in response to the different shapes and lights of the stone.JacquelineWhen creating, you will feel the feelings and emotions brought to her by "stone", and put this experience into your work to show the purest and sincere beauty of the gems in the complex beauty of jewelry.

Contemporary French Jewelry Designer4:Anne-Eva Geffroy


GraffGraff
Top jewellery brands in the UKGraffCreative Director─Anne-Eva Geffroy, graduated from the Higher Arts University of ParisENSAD(École nationale supéThe daily eure is artséCora breaks up), at the beginning of entering the fashion circle,Anne-Eva GeffroyInstead of entering the jewelry design industry directly, he worked in Louis Vuitton's bag design department, and soon after,GeffroyEnter Van Cleef & Arpels (Van Cleef & Arpels) It was only when he really started his fate with jewelry.2010Year,GeffroyLeave a footGraffBecome a Design Director and start another chapter in your career.

Being in a diamond-based brand, we naturally need to balance "design" and "gems", soGeffroyDraw inspiration from major art fields and combineGraffThe precious craftsmanship of cutting and polishing of gemstones allows gems to maximize their value and beauty in every work.

Contemporary French Jewelry Designer5:Ehssan Moazen

ChaumetShangmei
As a French royal jewelry brandChaumetDesign Director,Ehssan MoazenTry to promote "modernization" reform in this century-old jewelry family that spans the times. existChaumetBefore,MoazenHas worked inTiffany & Co.,participateTiffanyDesign of high-end jewelry series, enterChaumetAfterwards, how to be born2The century-long Gaozhu Family has injected new vitality into the family, while taking into account the brandDNA, and became his top priority.

MoazenTry to present jewelry works in a more direct way, use clear outlines and recognizable design vocabulary, integrate the brand's profound heritage and proficient craftsmanship, and refocus on the "essence" of objects. Just as he implemented it at the beginning of his tenureTorsadeThe series uses simple lines and winding and hovering design to interpret the patterns on the Napoleon columns of Fangdeng Square. It is visually intuitive and dynamic, and the details and technical levels also show the craftsmanship, which further echoes the brand's history and culture.

Contemporary French Jewelry Designer6:Francesca Amfitheatrof


Louis VuittonLouis Vuitton
Unlike the above five French-born jewelry designers,Francesca AmfitheatrofNot a Frenchman, but as a French luxury goods giantLouis VuittonThe artistic director of jewelry watches is still a rare one. she isTiffany & Co.First female creative director, currently serving asLouis VuittonThe artistic director of jewelry and watches has not only been discussed in the category of "women", but also reversed the design trend of a generation and fermented in the entire fashion circle.
Have an impressive education from the Central St. Martin School of Art and Design and the Royal Academy of Arts.FrancescaShe is undoubtedly a representative of the "academic" in the industry, but her design is not bound by so-called art, but is also praised in the commercialization level. By looking at the past series of works, you can experience it.
Tiffany & Co.period,FrancescaThe letters with the beginning of the brand "T"As inspiration, we use simple lines that are intertwined horizontally and vertically to reflect the eternal and infinite brand spirit to create a popular brand that is still popular todayTiffany Tseries.

EnterLouis VuittonThe first work after that was classic and iconicMonogramPresbyterian patterns are inspired byB Blossomseries. Use simple and refined design techniques to recreate brand symbols. Of course, in addition to design thinking, the pursuit of craftsmanship also leadsLVJewelry opened up the borders of Xinjiang.
whenFrancescaSemiotics and maturityLV CutDiamond cutting technology meets,LV DiamondsThe series emerges, using Louis Vuitton's uniqueLV MonogramAs the protagonist, star diamonds make bold interpretations of timeless classics. This cutting technique is used in high-end jewelry series and appears for the first time2023YearDeep TimeIn the first chapter of high-end jewelry, jewelry fans left a deep impression.

Source of the article:Elle.com