TOMMY HILFIGERTaipei101Special counter04/25The grand opening of the latest store decoration concept brings a new visual and shopping experience; on the opening day, Liu Yihao, Chen Tingni, Zhang Guangchen and Wen Zhenling participated in the grand event, celebrating the opening of a new chapter of Taiwan’s most indicative counter, and for Taipei101The counter adds a new look.

Brand new store installation

The brand new store is equipped with the brand's iconic "TOMMYRed is the highlight, and can only be found in Taiwan and the highest-level store cabinets in various countries.TOMMY LOVES TAIPEIStore decoration design shows the connection with the local area. The store uses beige furniture and wood grain materials to create a warm and comfortable atmosphere. The walls are decorated with bright red elements, injecting elegant and vibrant visual layers into the space, perfectly balancing classic heritage and modern design.

Exclusive limited series of products-Fashion Week SeriesRunway Collection》, "Sailing SeriesHilfiger Sailing Collection》, 《Sofia for TommyWomen's Clothing Series》

Taipei101The new counter not only ushers in a new milestone with a brand new design, but also exclusively displays three limited series in Taiwan: "Fashion Week Series"Runway Collection》, "Sailing SeriesHilfiger Sailing Collection》And with the Spring SpokespersonSofia Richie GraingeCo-designed "Sofia for TommyWomen's Clothing Series》. These three series2025The core design of spring and summer "marine style" and "stripe design" are integrated throughout, echoing the brand's love for nautical life, while integrating modern tailoring and functionality to showTOMMY HILFIGERA contemporary interpretation of classic American fashion.

Navigation SeriesHilfiger Sailing Collection

Navigation SeriesHilfiger Sailing Collection, in memory ofTOMMY HILFIGERBrand establishment40Anniversary, back to1985The movement heritage since the beginning of the year has injected classic navigation style into modern vocabulary. Its design combines navigation elements such as ropes and flags, and replaces traditional bright colors with red and green tones, presenting a more delicate and mature beauty.

Sofia for TommyWomen's clothing series

Representative figures of European and American fashionSofia Richie GraingeWorking with the brand, we integrate the traditional heritage of the East Coast of the United States with the casual and cool feeling of the West Coast of Los Angeles. We also use the design concept of the entire series to show our effortless spring charm.
TOMMY HILFIGERTaipei 101Special counter 04/25The grand opening of the latest store decoration concept brings a new visual and shopping experience; on the opening day, Liu Yihao, Chen Tingni, Zhang Guangchen and Wen Zhenling participated in the grand event, celebrating the opening of a new chapter of Taiwan’s most indicative counter, and for Taipei 101The counter adds a new look.